Webinar Livestream
5 Reasons You Need a Prospect Hub in 2025
Livestream – Wednesday May 21 – 2 PM ET
Webinar - You're Not Stuck with IBM MDM
Move Forward, Modernize, and Get Value from it in 2025
On Demand - 31 Minutes
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Prospect data is a mess. Poor quality. Siloed across marketing & sales systems. Tracked in spreadsheets. Sparely populated. But is it impossible to manage? No.
Bad prospect data costs organizations millions of dollars each year in missed opportunities. You can’t qualify, progress, and close what you don’t understand. By unifying prospect data and joining it with customer data, you will be better able to identify top opportunities and focus on them.
A prospect hub is a data management solution that manages prospect data from marketing systems, CDPs, and sales CRM, and unifies unique prospect identities. It also ingests customer data from your master data management tools, to provide a 360 view of the prospect/customer. By resolving unique prospect entities, a prospect hub forms the foundation for sales and marketing, and is a critical component of the “composable CDP” concept.
In this webinar you will learn:
- How to boost your pipeline immediately using a prospect hub, and how to deliver revenue this year
- What a prospect hub is, how it works, and how it interfaces with your existing technology
- How to get started with a prospect hub in bite-sized projects
Meet the Speakers
David Corrigan
Q Spark, CMSO
David has 25 years experience in the MDM, Data Management & Customer Analytics & AI markets. David has worked with hundreds of MDM customers and helped them evolve their MDM programs.
Jon Case
Verato, VP Product Management
Jon has 25 years of data management experience in software implementation, solution design, & product management. Jon has spent the past 10 years at Verato building new innovative approaches to solving MDM problems.
Hosted by
Prospect data is a mess. Poor quality. Siloed across marketing & sales systems. Tracked in spreadsheets. Sparely populated. But is it impossible to manage? No.
Bad prospect data costs organizations millions of dollars each year in missed opportunities. You can’t qualify, progress, and close what you don’t understand. By unifying prospect data and joining it with customer data, you will be better able to identify top opportunities and focus on them.
A prospect hub is a data management solution that manages prospect data from marketing systems, CDPs, and sales CRM, and unifies unique prospect identities. It also ingests customer data from your master data management tools, to provide a 360 view of the prospect/customer. By resolving unique prospect entities, a prospect hub forms the foundation for sales and marketing, and is a critical component of the “composable CDP” concept.
In this webinar you will learn:
- How to boost your pipeline immediately using a prospect hub, and how to deliver revenue this year
- What a prospect hub is, how it works, and how it interfaces with your existing technology
- How to get started with a prospect hub in bite-sized projects
Watch On Demand Now
Meet the Speakers
David Corrigan
Q Spark, CMSO
Jon Case
Verato, VP Product Management
David has 25 years experience in the MDM, Data Management & Customer Analytics & AI markets. David has worked with hundreds of MDM customers and helped them evolve their MDM programs.
Jon has 25 years of data management experience in software implementation, solution design, & product management. Jon has spent the past 10 years at Verato building new innovative approaches to solving MDM problems.
30 Minutes.
3 Actionable Insights.
This isn’t a typical vendor webinar.
It’s Short – You’re busy. Get useful info in 30 minutes and get back to your day job.
It’s Useful – Practical advice, best practices and use cases.
It’s Conversational – Open Q&A to address your top questions.